This is the chronological listing of all past articles together with with links to files, additional reading, additional reading links, and further details

Smart Room Swaps To Boost Last Minute Sales

When did hoteliers stop swapping rooms for profit? It used to be the done thing that 24 hours before the day of arrival a calculation was made to ascertain which rooms were going to be left on the shelf unsold. A moment of truth faced realistically and resolved in a mouse click.

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Ever thought of partnering with Expedia?

Overall, Booking.com tends to have a broader customer reach globally, particularly in Europe, Asia, and other international markets. But Expedia provides hoteliers with great exposure too, not only on its own site but also through affiliates like Hotels.com, Travelocity, and Orbitz boosting your hotel’s visibility and booking potential.

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Don’t Get High on Your Own Supply

For hoteliers with limited room inventory, basing pricing decisions solely on your current bookings can lead to costly errors—a classic case of "getting high on your own supply." Here’s why relying on isolated reservations to predict market demand could hurt your bottom line.

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Boost Winter Bookings with Cosy Packages

As the chill of winter settles in, many small hotels face slower booking periods. However, by offering a Winter Escape Package, you can turn the frosty January month into one of your most profitable. Here’s how to create cosy bundles that attract guests and boost your winter revenue. 

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How Father Christmas Can Boost Sales

Do you believe in Father Christmas? Garden centre managers certainly do. Having Father Christmas around can boost sales by £2,000 a day, enhancing sales during the build up to the 25th December, with additional revenue from parents spending in the coffee shop and on gifts.

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A new thirst for ‘’posh cider’’

Once upon a time, cider was the teenage rebellion’s tipple of choice—think sticky Woodpecker pints and park benches. But cider, dear readers, has shed its “White Lightening” reputation and emerged with a new glow-up so dazzling it could rival a Love Island contestant.

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