Three reasons to put Turkish cuisine on your menu.
- A 79% uplift in consumers who eat Turkish food.
- It’s not just Turkish barbers who are hitting the high street.
- Large pub chains haven’t cottoned on yet.
Trending now Turkish cuisine is rapidly rising in popularity, and restaurants that ignore this trend risk being left behind. Now is the perfect time to embrace this fast-growing trend and leave your competitors in the dust. Put any one of these on your menu with their bold flavours and communal dining appeal, dishes like meze platters, pide, and köfte can set your menu apart and draw in customers. Don’t let your competitors seize this opportunity—now is the time to embrace Turkish food and elevate your offerings before every one of your competitors realise that they are missing a trick!
Turkish cuisine is growing in popularity, appealing to a whopping 79% of consumers. Offering bold and aromatic flavours, warming spices and meze sharing dishes, the Turkish food has far more to offer than just kebabs that most associate it with.
The number of Turkish restaurants and takeaways has been on the rise, particularly in urban areas, signaling increased consumer interest.
Social Media and Food Trends: Platforms like Instagram and TikTok have popularized Turkish dishes, contributing to increased awareness and demand. Hashtags related to Turkish food are frequently trending.
Turkish food is seeing a huge rise in popularity - +47% last year alone - this is younger diners looking at healthier food and diversity and older diners repeating their holiday experiences. Whatever it is - you need to address this for increased revenue.
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